ONDC's Groundbreaking E-Commerce Network Soars Across 236 Cities in India

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"ONDC Paves the Way: Open Network Reaches 236 Cities, Revolutionizing E-Commerce"

ONDC is being positioned as a solution to the concerns raised by the Indian government regarding the control of existing e-commerce platforms and the limited participation of small players.

Expanding its services to the transportation sector, ONDC is reportedly in talks with cab operators to bring its platform to at least four cities. Over 55,000 taxi cab owners have already joined the network, and approximately 35,000 rides are being booked daily through the platform. This move aims to provide cab owners with an alternative platform that reduces the high commissions they typically pay to other platforms, enabling them to offer more affordable rates to passengers. The initiative has been seen as beneficial for both consumers and small players in the industry.
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ONDC has ambitious goals of increasing e-commerce penetration in India from 8 percent to 25 percent of consumer purchases within the next two years. With India's large population of 1.4 billion people, this transformation could have a significant impact on the e-commerce landscape.

Additionally, the collaboration with the Indian postal service, which has a vast network of post offices across the country, will further enhance ONDC's capabilities. This partnership will enable the provision of logistics services to small traders, thereby strengthening support for small businesses.

These developments suggest that ONDC is striving to create a more inclusive and competitive e-commerce ecosystem in India, benefiting both sellers and consumers, while also fostering innovation and growth among startups.

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